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Name evolution for St. John's Health

Name evolution for St. John's Health

After receiving a staff report of findings from research conducted last fall, the St. John’s Board of Trustees has approved a transition from the name St. John's Health to St. John's Health, effective Summer 2019.

"The feedback is that the new descriptor is an exciting and timely improvement because it more accurately reflects the full range of services and role of St. John's in the community," said CEO Paul Beaupre, MD. "The new name resonates with many people because it is more inclusive of preventive health and other important St. John's programs that help keep our community healthy."

“The name recommendation came out of a rigorous process that could serve as a blueprint for branding exercises anywhere,” said St. John’s board chair Cynthia Hogan. “We received input from staff, physicians, and the community. Key departments were involved so that the new name would represent our hospital, clinics, wellness services, physician services, and the Foundation.”

The project began in 2018 with research and discovery to ensure St. John’s is accurately reflecting patient and staff experience, expectations, and aspirations. “We thank the employees, patients, physicians, and community members who participated in interviews, focus groups, and surveys and provided important insights into St. John's purpose, promise, and values,” said Beaupré.

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Media contact: Karen Connelly, 307.739.7380, kconnelly@tetonhospital.org

ABOUT ST. JOHN’S MEDICAL CENTER

St. John's Health in Jackson, Wyoming, offers patient-centered clinical excellence and community wellness services through a full-service hospital, primary care, and specialty physician practices, and a long-term care Living Center.